I’ve always been a huge fan of stand up comedians. For a short time, at the end of high school, I even entertained the idea of becoming a comedian. I dabbled in comedy ventures ranging from short stories to political cartoons and satire. I even spent a
FEED ME MORE! >> →With a blog titled “The Brand Chef,” you don’t expect to hear political rhetoric or commentary on the current U.S. presidential skirmish. But when small fissures in campaign brands rear their ugly heads, I have to set aside common thought and comment. In a “Face the Nation”
FEED ME MORE! >> →In my maiden “Simmering Judgments” review, I outlined the personal brand of Bravo TV’s TopChef contestant Chef Richard Blais with an outstanding ranking of 3.625 stars (of 4 possible). In a nutshell, he was my pick for TopChef based on his TRUE (Truthful, Relevant, Unique, Engaging) personal
FEED ME MORE! >> →My epiphany:br /br /If you can’t incorporate your hobby – or at least parts of it – into your daily work, you’re missing out on injecting span style=”font-weight: bold;”TRUE/span passion into your life and career.br /br /This revelation came to me after dinner with my wife and
FEED ME MORE! >> →Although actual “branding” is a somewhat passive, cerebral concept; this weekend, it jumped up and knocked me on my (cerebral) butt – ultimately making me declare that being employed in the marketing and communications industry is making me stupid. Or maybe it was as simple as “You
FEED ME MORE! >> →One of the biggest challenges in business today is building strong relationships with customers and contacts. How do you establish and cultivate relationships while maintaining integrity and credibility? It’s important to share the success of your company, new products or ventures, while remaining sensitive of others’ time
FEED ME MORE! >> →In theater, there’s a basic, confined realm in which all of the action takes place. The set, the actors, and action all take place within the three visible “walls” of the stage (stage left, stage right, and up-stage – or the back). Then, there’s the fourth wall,
FEED ME MORE! >> →In Marty Neumier’s book, “The Brand Gap,” he specifically points out “differentiation” as a primary discipline – requiring special attention. Although I agree that brand differentiation is important, I have to constantly remind myself AND my clients, simply being different really doesn’t cut it. Our brains are
FEED ME MORE! >> →I have a bit of a rant to make for this post… In a recent article found through the Wired Blog Network, it seems as though T-Mobile has claimed they own the color magenta. …really. And with expected big business “my ‘PEN’ is bigger than yours” force,
FEED ME MORE! >> →I didn’t have the honor of attending last weekend’s SXSW Interactive festival. But, based on the buzz going on throughout the blogosphere, it sounds like the experience ranked somewhere between Woodstock and the 1969 Democratic Convention – at least the action going on outside the convention center.
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