The BIG 3 of BIG DESIGN: Graphic Design Tips for Vehicles and More

By on November 5, 2020   /   Branding, Case Studies, Education and Training, graphic design des moines, graphic production, Spoke Portfolio, vehicle graphic design, vehicle wrap  
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There’s a certain level of excitement when we get to design vehicle graphics for clients. I mean, who doesn’t love to see their work THAT BIG!?! But every time we’re asked to scale graphics to these extremes, we stop and consider the BIG 3 challenges of BIG DESIGN. Design for resolution Design for movement Design for brand consistency So, when Capital City Fruit out of Norwalk, Iowa brought their latest delivery van concept to us for a brand wrap, before we even opened the vehicle CAD schematics and our design software, we started thinking. What could trip us up on

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Better Security and WordPress Hosting

By on February 11, 2020   /   brute force attack, Case Studies, des moines makrketing company, des moines website design, des moines website host, digital marketing, Digital Marketing Case Study, Education and Training, Interactive Media, Marketing, web design, web development, web hosting, web security, web site security, website development, website hacking, website hosting, website security, wesite design, WordPress, wordpress design, wordpress security  
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We were notified shortly after 3AM that brute force attacks and complex access attacks were increasing exponentially on a few of our client sites. With properly protected sites, we only had to go in and block a few (dozen) IP addresses, but with attacks jumping by MILLIONS, we’re happy to have had the protections in place to begin with.  We were able to make quick work of locking down all of our sites and fending off the attacks.

What do YOU do when your WordPress Web site is attacked?

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300 Stories – A New Year, A New Milestone

By on January 3, 2020   /   article writing, brand communications, Branding, Case Studies, communications company des moines, Education and Training, News, PR, Public Relations, SPOKE News  
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Today, I hit 300 stories… This is a special milestone for me and SPOKE Communications. Not only from a content marketing and P.R. aspect, but because from the day I started this career I wanted to do nothing but help people tell their stories. Whatever the application – graphic design, photography, videography, copywriting, illustration, public relations, education and training, I live to tell stories. Today, I hit 300 stories (for one client).

Can I help you tell your story?

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Old is New Again in Direct Marketing Strategy: “Lumpy Mail” Wins

By on October 8, 2019   /   Case Studies, Education and Training, Marketing, Print Design  
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Direct mail marketing programs are not dead. They should be an integral part of your Direct Marketing Strategy. Contrary to every social media super star’s testimony to the contrary, when you use “Snail Mail” to send something of value to a customer or a prospect, it’s going to get noticed. I don’t care who you are or what your thoughts are when it comes to checking the mailbox, if there’s something in there with weight, or girth – better yet, if it makes noise – you’re going to open it. And for a marketer, that’s 90% of the battle. We

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