Posts Tagged Social Media

Inbound Marketing 101 – Picking The Brains!

Search engine optimization (SEO) is a sticky wicket, especially for me – basically a “marketing/branding guy.”  I’m still very green, but I’ve learned quite a bit from the HUGE brains of local developers (and friends), as well as those I follow through blogs and other sites. One

FEED ME MORE! >>

Socially Responsible?

I LOVE social media.  It’s the wild west in cyberspace. Not only can I post anything I want on this blog, my Facebook account, my Twitter account(s) or any number of other outlets (look to the right) I subscribe to; but I can search and monitor (virtually)

FEED ME MORE! >>

Watch Where You’re Swingin’ That Thing…

Desire and a baseball bat… maybe a leather glove…  That would make me a major leaguer, wouldn’t it?  No? Okay, well, then give me some spiffy pin-striped pants and a jersey with the number “2” on it…  Now I’m just like Derek Jeter, right? STOP IT! Just

FEED ME MORE! >>

Hello, I’m Following You On Twitter.

Now that you have a Twitter account, what do you do to make it work for you? Jump In and Start Tweeting: Social media is not exactly social in the beginning.  It’s a lot of people, alone, standing at the edge of the chasm yelling trivial facts

FEED ME MORE! >>

TWITTER? You Must Be Insane…

“How in the heck can 140 characters make any impact on my customers?” Just a one of the response I’ve received from Nay-Sayers when I talk about using Twitter as a marketing tool. “Mindless babble…” “Fanboy frivolity…” I usually sit and listen (patiently) while they list out

FEED ME MORE! >>

T.G.I. Fridays Steps In It Socially?

T.G.I. Fridays …  what can you say but “ubiquitous?” They’re everywhere. From every other street corner of any slightly metropolitan city to parodies in cult films, they’ve become the Walgreens of the “casual dining” industry. If there’s a cross section of people and commerce, they’ll be there,

FEED ME MORE! >>

Are You Ready For Socialnomics™?

Explain to your parents the fascination you have with social media.  Better yet, explain the advantages of social media MARKETING to a company CEO, CFO, CMO or any number of other CxO’s.  They’ll stare at you like some kind of snake oil salesman. Better yet, give them

FEED ME MORE! >>

Campaigning For “Youville” – Telling VS. Talking

Are you successful in social media campaigning? Look around you.  Is there anyone else with you?  Is there anyone even near you? Okay…  I say that somewhat figuratively.  But think about it.  Are you TELLING others about your business, your industry, politics, dreams, fears, or aspirations? Or

FEED ME MORE! >>

If Traditional Media Is Dead, Now What?

It’s happened again.  Another failed attempt to reformulate a dysfunctional communication model has been rejected by readers, commuters and, well, basically everyone on the planet. Back in January, I found an interesting fact on journalism.org that illustrated dramatic declines in readership of traditional newspapers, magazines, as well

FEED ME MORE! >>