Social media tools are easy to acquire… Sure. But just like a sharp knife, you may not want to hand it over to any shlub that walks into the kitchen. If your company wants to start cooking up some social media marketing, you’d better be ready […]FEED ME MORE! >> →
Posts Tagged education
Sure… every now-and-then, a brand needs to be “refreshed.” But just like plastic surgery, “refreshing” a brand and completely rebuilding are two completely different things (think Kenny Rogers or Bruce Jenner). Care needs to be taken not to destroy your brand integrity while maintaining your current brand […]FEED ME MORE! >> →
Morsels making brand history: On this day, in 1912 was the first time Rueckheim Bros. & H.G. Eckstein, owners of Cracker Jack decided to put a surprise in every box of their nutty, caramel popcorn concoction.
Until that time, the snack candy company was finding difficulty positioning themselves […]
A picture is worth a thousand words. We’ve all been told that since we could speak. But, what if you turned it around. Have you ever wondered what our thousands of words actually portray?
Let’s take a look…
I write – sometimes all day, every day – everything […]