Good Social Media Engagement While Social Distancing

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Engaging brands on Twitter and Facebook and other various social media channels have a unique challenge when it comes to truly building community and support behind their brands.  Do brand managers monitoring their social media experience engage every tweet and post that mentions their name, product, service or industry? How appropriate is it to “chime in” on conversation streams with advice and “promotions?” And when is the line crossed from Good Social Media Practice to Something Dangerous? Below, we’ve put together four helpful tips to remember when it comes to being a good steward of your social media brand. While

The post Good Social Media Engagement While Social Distancing appeared first on Spoke Communications, LLC.

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AIGA – Get A Job Bootcamp 2013

I remember the day I sat with my class at DMACC listening to the industry professionals speak on what the the job market looked like for designers and how to best position yourself to be hired in a “very competitive 1991/92 job market.” I was terrified. Resume?

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Shorten The Divide Between New Year’s Resolutions and Reality

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It’s that time of year again.  The Holidays are winding down and the obligatory list of New Year’s Resolutions start showing on Facebook, Twitter, Tumbler and other open forums of much-too much public personal platitudes and promises. The one thing I’ve noticed on these lists, year after

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5 Tips On Writing Blog Posts To Increase Traffic

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I’m often asked by clients and peers, “How do I (we) increase my site traffic? How do I (we) get more people to read the blog?” Well, it’s a matter of targeted marketing, brand consistency and good writing. All of which even the BEST writers, marketers and

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Don’t Be A Brand Poser

Today, I’m speaking as your brand advocate. If I’m your brand advocate, we, in some significant way, have made a connection. Your unique message has fought through the din of chaos and clutter and found it’s way into my heart, my mind and even my soul. It’s

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The Intrinsic Value Of Pants

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I joined Kosama Downtown (check out their program here) a few weeks ago, and with my busy schedule, I “wisely” set the time for my workouts for 5 AM.  Needless to say, 5 am comes pretty early these days, so forgetfulness is usually forgiven. For those that

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Those Clever Spammers

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I have to give it to the spammers out there. They are starting to get a little more clever.  I receive BUCKETS of spam every day. Everything from “Male Enhancement” solutions to “The BEST BUSINESS INVESTMENT SOLUTION IN THE WORLD.” sure…  don’t we all Lately, though, I’ve

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“Flipping” Your Blog Easy

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**As a disclaimer, I was just informed this morning (by my Intern) that Cisco has discontinued the production of the FLIP video Camera.  So ANYWHERE I say “FLIP…”  Insert the words “Cell Phone.”  While it lacks the same fun and double entendre as “FLIP,” the premise still

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Ferris Bueller and Carl Jung = “Righteous Dudes.”

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Salon.com, that ubiquitous source of blogging love that we all have grown just a little bored with recently, spouted a surprisingly great post today. Timothy Goodman, new Salon author, reflects on how social media has changed the direction in which branding professionals like me and others aim

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Snow Day Social Media Fun – February 2, 2011

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What do YOU do on a Snow Day in central Iowa? Well, if you’re at all involved in social media, you get online and jump into the conversation (ANY conversation). There’s always a chat, a dialogue, a debate or simply silly talk going on within Twitter. As

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