Having worked in the restaurant industry through most of my adolescence and into my early 20’s, I was well aware of the old adage that went something like: If a single upset customer tells 10 friends about an unsatisfactory experience, it’s conceivable those 10 friends could perpetuate
FEED ME MORE! >> →Archive for the Social Media Category
Courtesy Shouldn’t Be Seasonal
Yeah, yeah… “Thanksgiving” posts abound… So, thank you. Thank you, and you, and you… It seems simple enough, right? (Warning… ranting ahead…) I’ve noticed that’s a statement that gets overlooked these days. In our culture of instant gratification and “It’s all about me… or what YOU can
FEED ME MORE! >> →Let’s Hash This Out
This is how geeky I’ve become in my old age. Star Trek (yes, the movie) made me think of a great brand engagement solution – well, maybe not specifically Star Trek, but the DVD I purchased this week, TWICE. Let me explain… Last night, I found myself
FEED ME MORE! >> →YAY, Twitter Lists… Now What?
By abclark on November 6, 2009 / Communications, Community, ENGAGING, Marketing, Media, Personal Brand, Public Relations, RELEVANT, Social Media, Twitter
What does the recent addition of Twitter Lists mean to you? It’s another enhancement for Twitter, sure, but what does it mean to your daily social media routine? That question was asked at the Central Iowa Blogger’s (#CIB) meet-up this morning. At #CIB, the conversations revolve around
FEED ME MORE! >> →3 Questions You Need To Ask
By abclark on November 5, 2009 / Branding, ENGAGING, Funny, Marketing, Nonsense, Personal Brand, Public Relations, Rants, Social Media, TRUTHFUL
Tags: education, Effective Branding, ENGAGING, Facebook, Marketing, Promotion, Social Media, TRUTHFUL, Twitter
Social media tools are easy to acquire… Sure. But just like a sharp knife, you may not want to hand it over to any shlub that walks into the kitchen. If your company wants to start cooking up some social media marketing, you’d better be ready to
FEED ME MORE! >> →Competition, Cooperation In Social Media – What A Week!
When it comes to a little friendly competition, I’m all game. I love the challenge. I love the strategy. And obviously, my friends over at Lessing Flynn advertising agency, think the same way. At the end of what was an extremely busy social media week for Central
FEED ME MORE! >> →Are You Listening?
By abclark on October 29, 2009 / Branding, Communications, Community, ENGAGING, Marketing, Public Relations, Social Media, Twitter
How do social media tools work within your marketing plan? Have you thought of how to integrate Twitter into your public relations strategy? Is your employer brand reflected properly on LinkedIn? Can social media augment all of these practices? All very valid questions… At this week’s Greater
FEED ME MORE! >> →Inbound Marketing 101 – Picking The Brains!
Search engine optimization (SEO) is a sticky wicket, especially for me – basically a “marketing/branding guy.” I’m still very green, but I’ve learned quite a bit from the HUGE brains of local developers (and friends), as well as those I follow through blogs and other sites. One
FEED ME MORE! >> →I LOVE social media. It’s the wild west in cyberspace. Not only can I post anything I want on this blog, my Facebook account, my Twitter account(s) or any number of other outlets (look to the right) I subscribe to; but I can search and monitor (virtually)
FEED ME MORE! >> →Watch Where You’re Swingin’ That Thing…
Desire and a baseball bat… maybe a leather glove… That would make me a major leaguer, wouldn’t it? No? Okay, well, then give me some spiffy pin-striped pants and a jersey with the number “2” on it… Now I’m just like Derek Jeter, right? STOP IT! Just
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