When it comes to a little friendly competition, I’m all game. I love the challenge. I love the strategy. And obviously, my friends over at Lessing Flynn advertising agency, think the same way. At the end of what was an extremely busy social media week for Central
FEED ME MORE! >> →How do social media tools work within your marketing plan? Have you thought of how to integrate Twitter into your public relations strategy? Is your employer brand reflected properly on LinkedIn? Can social media augment all of these practices? All very valid questions… At this week’s Greater
FEED ME MORE! >> →Desire and a baseball bat… maybe a leather glove… That would make me a major leaguer, wouldn’t it? No? Okay, well, then give me some spiffy pin-striped pants and a jersey with the number “2” on it… Now I’m just like Derek Jeter, right? STOP IT! Just
FEED ME MORE! >> →Now that you have a Twitter account, what do you do to make it work for you? Jump In and Start Tweeting: Social media is not exactly social in the beginning. It’s a lot of people, alone, standing at the edge of the chasm yelling trivial facts
FEED ME MORE! >> →Are you successful in social media campaigning? Look around you. Is there anyone else with you? Is there anyone even near you? Okay… I say that somewhat figuratively. But think about it. Are you TELLING others about your business, your industry, politics, dreams, fears, or aspirations? Or
FEED ME MORE! >> →Before you delete that “junk mail,” you may want to reconsider… And here’s why… I’ll be the first to admit that I don’t get a lot of email through my Studio 24 site. I rarely look at it and it’s grossly out-of-date. When I do get email
FEED ME MORE! >> →They were once a prospect…. then a lead… then a presentation opportunity… Then… well, you know the routine. But now that you’ve landed this whale (for lack of a better term), what happens? You’ve finally contracted with this client. Does the attention to this particular fish scale
FEED ME MORE! >> →So, I picked up an issue of Advertising Age (actual print *gasp*) last week and slowly perused. On the cover article, reading, “Brands aren’t simply brands anymore. They’re the center of a maelstrom of social and political dialogue made possible by digital media…” as an opening quote
FEED ME MORE! >> →Some companies have already pulled back the reigns on marketing communications, advertising, and building brand awareness. Why? Economy? Fear? Speculation? Hooey! Instead of spending your time and money trying to skirt around our economic problems (e.g. – cutting advertising, slashing marketing and basically hiding in your shell);
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