Comments on: Your Marketing Can’t Fix Crazy… http://thebrandchef.com/2009/11/your-marketing-cant-fix-crazy/?utm_source=rss&utm_medium=rss&utm_campaign=your-marketing-cant-fix-crazy Let's Get Cookin' -- The Brand Chef Helps Spice Up Your Brand! Thu, 29 Mar 2012 17:06:31 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Andrew http://thebrandchef.com/2009/11/your-marketing-cant-fix-crazy/#comment-451 Andrew Mon, 16 Nov 2009 14:42:28 +0000 http://thebrandchef.com/?p=1692#comment-451 I concur, Axle - With the right approach to branding, your customer "sweet spot" will reveal itself. But to just assume a <em>"Rebranding"</em> effort will bring customers is a little naive... Odd that businesses still think there's a magic potion to fix what's wrong... Branding is it, but it's not a "potion" or a quick fix. And sometimes it needs a teaspoon (or more) of sugar to get it to go down... (sorry for the Mary Poppins reference...) :-) Keep Cooking! Andrew B. Clark The Brand Chef I concur, Axle –

With the right approach to branding, your customer “sweet spot” will reveal itself. But to just assume a “Rebranding” effort will bring customers is a little naive… Odd that businesses still think there’s a magic potion to fix what’s wrong…

Branding is it, but it’s not a “potion” or a quick fix. And sometimes it needs a teaspoon (or more) of sugar to get it to go down… (sorry for the Mary Poppins reference…)
:-)

Keep Cooking!
Andrew B. Clark
The Brand Chef

]]> By: 1day1brand http://thebrandchef.com/2009/11/your-marketing-cant-fix-crazy/#comment-450 1day1brand Mon, 16 Nov 2009 04:57:12 +0000 http://thebrandchef.com/?p=1692#comment-450 I'm still shocked by the number of clients who want branding when they are unsure of who their customer and competitors truly are. -- Axle I’m still shocked by the number of clients who want branding when they are unsure of who their customer and competitors truly are.

– Axle

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