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	<title>Comments on: What Are You Reading?</title>
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	<description>Let&#039;s Get Cookin&#039; -- The Brand Chef Helps Spice Up Your Brand!</description>
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		<title>By: Andrew B. Clark</title>
		<link>http://thebrandchef.com/2009/05/what-are-you-reading/#comment-177</link>
		<dc:creator>Andrew B. Clark</dc:creator>
		<pubDate>Tue, 26 May 2009 13:10:18 +0000</pubDate>
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		<description>Thanks, Sara and Steve!br /br /I&#039;ve put &quot;Atlas Shrugged&quot; on my reading list and if I can dig up my &quot;Marketing Outrageously&quot; copy from my basement office, I plan to re-read that as well...  I forgot how good that was.br /br /I eventually went with &quot;When You Are Engulfed In Flames&quot; by David Sedaris, on the suggestion of a coworker.  He&#039;s a great storyteller and somewhat dark humorist.  It was great fare for the long weekend and gave my brain a break from marketing and branding (for a day or two).br /br /Now, back to it...  br /br /Happy Memorial Day to ALL.br /br /And remember...br /br /Keep Cooking!br /Andrew B. Clarkbr /The Brand Chef</description>
		<content:encoded><![CDATA[<p>Thanks, Sara and Steve!br /br /I&#8217;ve put &#8220;Atlas Shrugged&#8221; on my reading list and if I can dig up my &#8220;Marketing Outrageously&#8221; copy from my basement office, I plan to re-read that as well&#8230;  I forgot how good that was.br /br /I eventually went with &#8220;When You Are Engulfed In Flames&#8221; by David Sedaris, on the suggestion of a coworker.  He&#8217;s a great storyteller and somewhat dark humorist.  It was great fare for the long weekend and gave my brain a break from marketing and branding (for a day or two).br /br /Now, back to it&#8230;  br /br /Happy Memorial Day to ALL.br /br /And remember&#8230;br /br /Keep Cooking!br /Andrew B. Clarkbr /The Brand Chef</p>
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		<title>By: Steve</title>
		<link>http://thebrandchef.com/2009/05/what-are-you-reading/#comment-176</link>
		<dc:creator>Steve</dc:creator>
		<pubDate>Mon, 25 May 2009 18:15:37 +0000</pubDate>
		<guid isPermaLink="false">http://thebrandchef.com/2009/05/what-are-you-reading/#comment-176</guid>
		<description>This weekend reading &quot;Marketing Outrageously&quot; by Jon Spoelstra.  Older book, great read though.  Refreshing take on marketing.br /br /Also reading David Meerman Scott&#039;s &quot;New Rules of Marketing and PR&quot;.</description>
		<content:encoded><![CDATA[<p>This weekend reading &#8220;Marketing Outrageously&#8221; by Jon Spoelstra.  Older book, great read though.  Refreshing take on marketing.br /br /Also reading David Meerman Scott&#8217;s &#8220;New Rules of Marketing and PR&#8221;.</p>
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		<title>By: Sarah Fowler</title>
		<link>http://thebrandchef.com/2009/05/what-are-you-reading/#comment-175</link>
		<dc:creator>Sarah Fowler</dc:creator>
		<pubDate>Mon, 25 May 2009 02:20:33 +0000</pubDate>
		<guid isPermaLink="false">http://thebrandchef.com/2009/05/what-are-you-reading/#comment-175</guid>
		<description>Ayn Rand&#039;s Atlas Shrugged is an absolute must-read.</description>
		<content:encoded><![CDATA[<p>Ayn Rand&#8217;s Atlas Shrugged is an absolute must-read.</p>
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		<title>By: Andrew B. Clark</title>
		<link>http://thebrandchef.com/2009/05/what-are-you-reading/#comment-174</link>
		<dc:creator>Andrew B. Clark</dc:creator>
		<pubDate>Fri, 22 May 2009 13:25:52 +0000</pubDate>
		<guid isPermaLink="false">http://thebrandchef.com/2009/05/what-are-you-reading/#comment-174</guid>
		<description>I wish I had the opportunity to meet MacKenzie.  His book changed my life (literally) from being a satisfied &quot;worker bee&quot; in a &quot;Top Down&quot; company to a more creative-thinking, independent, and inspiring (I hope) instigator of conversation...  br /br /You&#039;re a lucky one, Zebradan!  I&#039;D LOVE TO HEAR MORE.br /br /Until then...br /br /Keep Cooking!br /Andrew</description>
		<content:encoded><![CDATA[<p>I wish I had the opportunity to meet MacKenzie.  His book changed my life (literally) from being a satisfied &#8220;worker bee&#8221; in a &#8220;Top Down&#8221; company to a more creative-thinking, independent, and inspiring (I hope) instigator of conversation&#8230;  br /br /You&#8217;re a lucky one, Zebradan!  I&#8217;D LOVE TO HEAR MORE.br /br /Until then&#8230;br /br /Keep Cooking!br /Andrew</p>
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		<title>By: Zebradan</title>
		<link>http://thebrandchef.com/2009/05/what-are-you-reading/#comment-173</link>
		<dc:creator>Zebradan</dc:creator>
		<pubDate>Fri, 22 May 2009 13:09:06 +0000</pubDate>
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		<description>Can&#039;t go wrong with the Hairball - Gordon McKenzie is a hoot in person as well</description>
		<content:encoded><![CDATA[<p>Can&#8217;t go wrong with the Hairball &#8211; Gordon McKenzie is a hoot in person as well</p>
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