Monthly archive for November 2008

Look At What You’re Saying.

By abclark on November 26, 2008 / Communications

Tags: Angela Maiers, Branding, conversation, creativity, education, Effective Branding, ENGAGING, Inspiration, interactive, Marketing, Miscellaneous Marketing, RELEVANT, TRUTHFUL, Twitter, UNIQUE, Wordle

A picture is worth a thousand words. We’ve all been told that since we could speak. But, what if you turned it around. Have you ever wondered what our thousands of words actually portray? Let’s take a look… I write – sometimes all day, every day –

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We Try Harder…

By abclark on November 24, 2008 / Branding, Communications

Tags: brand disconnect, Branding, creativity, Customer Service, Funny, messageing, Miscellaneous Marketing, motivation, Rants, RELEVANT, TRUTHFUL, Twitter, UNIQUE

There’s a segment out there for everyone. It’s YOU. It’s truthful, relevant, unique, and engaging So, in this economy, instead of trying to bark louder than the big dogs, try something unique Avis has a great twist on it… Try harder at being YOU, and the rest

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How “Corporate” Do You Like Your Social Media

By abclark on November 20, 2008 / Communications, Media, Social Media

Tags: Branding, conversation, Customer Service, education, Effective Branding, ENGAGING, interactive, Marketing, messageing, Miscellaneous Marketing, Public Relations, relationship, Social Media, TRUTHFUL, Twitter, UNIQUE, WOM

Over the past several days I’ve been having conversations with my fellow Twitter-ers about the aspect of Corporate Social Media and its role in this new world of communications and brand extension. Many of them, as I, agree that the ease and accessibility of social media tools

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Eavesdropping On Your Customers?

By abclark on November 14, 2008 / Communications, Social Media

Tags: conversation, Customer Service, ENGAGING, Marketing, messageing, Miscellaneous Marketing, Public Relations, Rants, relationship, search, Social Media, Twitter

It’s not that I condone listening to others talk while in restaurants (guilty). Nor do I condone wiretapping or spying (no comment). But when developing marketing plans or strategy for clients, I like to get as much information – fill in the who’s what’s where’s why’s and

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Building Blocks For A Stronger Brand

By abclark on November 11, 2008 / Miscellaneous Marketing

Tags: Branding, Customer Service, Effective Branding, ENGAGING, Inspiration, legal, Marketing, messageing, Miscellaneous Marketing, my children, Public Relations, relationship, RELEVANT, Steve Woodruff, TRUTHFUL, Twitter

Steve Woodruff over at Sticky Figure recently posted the story of “A Boy and his Legos.” It’s a sweet, simple tale of a boy who, on his 7th birthday, receives a cool new box of Legos that, once assembled, is supposed to be one of those exciting

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“iPod Am I…”

By abclark on November 6, 2008 / Miscellaneous Marketing

Tags: Apple, Branding, conversation, creativity, Funny, iPod, Miscellaneous Marketing, motivation, RELEVANT, Terry Starbucker, TRUTHFUL, Twitter, UNIQUE

A week-or-so ago, I had a quick Twitter conversation with Terry Starbucker comparing play lists on our iPods. I asked him if what we had on our iPods helped to define our personal brands. Here’s the conversation (top down)… In subsequent tweets I’ve seen by Terry mention

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Monthly archive for November 2008

Look At What You’re Saying.

We Try Harder…

Building Blocks For A Stronger Brand

“iPod Am I…”

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