Archive for November 2008

Look At What You’re Saying.

By The Brand Chef on November 26, 2008 / Communications / 2 Comments

Tags: Angela Maiers, Branding, conversation, creativity, education, Effective Branding, ENGAGING, Inspiration, interactive, Marketing, Miscellaneous Marketing, RELEVANT, TRUTHFUL, Twitter, UNIQUE, Wordle

A picture is worth a thousand words. We’ve all been told that since we could speak. But, what if you turned it around. Have you ever wondered what our thousands of words actually portray?
Let’s take a look…
I write – sometimes all day, every day – everything […]

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We Try Harder…

By The Brand Chef on November 24, 2008 / Branding, Communications / 2 Comments

Tags: brand disconnect, Branding, creativity, Customer Service, Funny, messageing, Miscellaneous Marketing, motivation, Rants, RELEVANT, TRUTHFUL, Twitter, UNIQUE

There’s a segment out there for everyone. It’s YOU. It’s truthful, relevant, unique, and engaging
So, in this economy, instead of trying to bark louder than the big dogs, try something unique
Avis has a great twist on it…

Try harder at being YOU, and the rest should […]

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How “Corporate” Do You Like Your Social Media

By The Brand Chef on November 20, 2008 / Communications, Media, Social Media / 16 Comments

Tags: Branding, conversation, Customer Service, education, Effective Branding, ENGAGING, interactive, Marketing, messageing, Miscellaneous Marketing, Public Relations, relationship, Social Media, TRUTHFUL, Twitter, UNIQUE, WOM

Over the past several days I’ve been having conversations with my fellow Twitter-ers about the aspect of Corporate Social Media and its role in this new world of communications and brand extension. Many of them, as I, agree that the ease and accessibility of social media tools […]

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Eavesdropping On Your Customers?

By The Brand Chef on November 14, 2008 / Communications, Social Media / 2 Comments

Tags: conversation, Customer Service, ENGAGING, Marketing, messageing, Miscellaneous Marketing, Public Relations, Rants, relationship, search, Social Media, Twitter

It’s not that I condone listening to others talk while in restaurants (guilty). Nor do I condone wiretapping or spying (no comment). But when developing marketing plans or strategy for clients, I like to get as much information – fill in the who’s what’s where’s […]

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Building Blocks For A Stronger Brand

By The Brand Chef on November 11, 2008 / Miscellaneous Marketing / Leave a comment

Tags: Branding, Customer Service, Effective Branding, ENGAGING, Inspiration, legal, Marketing, messageing, Miscellaneous Marketing, my children, Public Relations, relationship, RELEVANT, Steve Woodruff, TRUTHFUL, Twitter

Steve Woodruff over at Sticky Figure recently posted the story of “A Boy and his Legos.” It’s a sweet, simple tale of a boy who, on his 7th birthday, receives a cool new box of Legos that, once assembled, is supposed to be one of those exciting […]

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“iPod Am I…”

By The Brand Chef on November 6, 2008 / Miscellaneous Marketing / 10 Comments

Tags: Apple, Branding, conversation, creativity, Funny, iPod, Miscellaneous Marketing, motivation, RELEVANT, Terry Starbucker, TRUTHFUL, Twitter, UNIQUE

A week-or-so ago, I had a quick Twitter conversation with Terry Starbucker comparing play lists on our iPods. I asked him if what we had on our iPods helped to define our personal brands. Here’s the conversation (top down)…

In subsequent tweets I’ve seen by Terry […]

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Archive for November 2008

Look At What You’re Saying.

We Try Harder…

Building Blocks For A Stronger Brand

“iPod Am I…”

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